AI INNOVATION IN DIGITAL COMMUNICATION

This joint international course will equip you with a comprehensive set of 21st century skills needed to navigate the modern workplace with confidence and competence. We will dive into the technical, cultural, and ethical aspects of AI, learn about the application of different AI tools, project management, and event planning, culminating in a student-organized online conference.

SEMESTER START DATE: March 25, 2026 Day & Time: Wednesday, 16:00-18:00 Israeli Time (Israel is one hour ahead of Germany, France, The Netherlands, Switzerland, and Czech Republic; Estonia is in the same time zone)

By the end of this course, you will understand the key applications of AI, apply AI tools in your academic and professional context, develop skills in organizing international virtual events, engage in hands-on project management, and effectively collaborate and deliver a presentation in a digital environment.

In this course, you will develop your:

1. soft and research skills: i. effective collaboration in an international, virtual team environment. ii. intercultural communication within international teamwork. iii. reflection on the learning process and articulation of your personal and professional growth. iv. problem solving and critical thinking, time management and more.

2. AI literacy skills: i. Master the art of impactful presentations – in particular for online or hybrid conference presentations – you will create and deliver a presentation on a personal AI use case. ii. Critically evaluate AI use cases presented by your peers. iii. Explore the revolutionary world of Al for employment and academic purposes. iv. Understand the applications of different AI tools in various fields. Analyze and discuss the impact of AI in various fields. v. Improve your digital literacy while navigating the latest technological tools.

3. organization and project management skills: i. Utilize project management tools effectively for event organization. ii. Design and organize an online conference (an academic event).

1. 80% Attendance is compulsory. A student who misses more than 4 meetings during the semester will not be allowed to complete the course. Attendance and active participation are crucial. All assignments should be submitted on time, and academic integrity must be upheld.
2. During our Zoom lessons, video cameras must be ON during the entire lesson; otherwise, the student will be considered absent. If there are specific issues with turning the camera on, please speak to the teacher about it in advance. Respectful and professional online conduct is expected at all times.
3. If you have to miss a lesson / lessons please inform your teacher!
4. Since there is no final exam, all assignments will be considered an integral part of the course grade.

Assignments and Assessments: Throughout the course, there will be various assignments including project planning tasks, collaborative discussions and assignments, and the development of a mini-presentation for the student conference. Your final assessment will be based on your participation and contribution to the online conference, along with a follow-up reflective essay.

Grade composition: Passing Grade: Course passing grade is 60. UNESCO Guidance for generative AI in education and research: https://unesdoc.unesco.org/ark:/48223/pf0000386693 Let's embark on this exciting journey together, exploring and innovating in the world of AI and international communication! I wish you all a productive and enjoyable class! Class assignments and homework* ● Weekly student presentations of AI tools’ applications ● Moodle/SmartSuite Glossary of AI tools ● Moodle quizzes and assignments *Turn in the homework ON TIME (late homework will only be accepted under special circumstances.) 20% Group Work and International Collaboration ● Participation in project management – assignments and tasks related to organizing a hybrid student conference 10% Project – An International Online Event (student conference) - includes a Student Presentation (5-7 minutes) ● Presentation slides and notes ● Presentation – spoken (presenting an AI tool) ● Follow up assignments, including reports and reflection after the event 40% Rubrics (grading criteria) are described in detail on Moodle Final Course Portfolio - 30%

Passing Grade is 60

N/A

Attend lectures via Zoom & complete assignments